Software, built
in the open.
Enterprise-grade software for the companies the big firms overlook — delivered by senior engineers, accelerated by AI, on a board you can watch the whole way.
Work delivered for AT&T · Bosch · Fossil · Harris Teeter · KitchenAid · Michaels · The Washington Post · Whataburger · VH1, among others.
Four ways we build.
Custom software from first line to running system. We fit the tool to your problem — not the other way around — and we staff it with people who have shipped it before.
Open Delivery from the Glass Box.
Most software is built in a black box. You sign, the lights go off, and you learn whether it worked when it's too late to change the answer. After twenty-five years on both sides of that contract, we built the opposite company. You see the work as it happens — and the contract says what we owe you when we're wrong.
The fail plan — and it runs both ways
Any firm can promise to succeed. Almost no one answers in writing what happens when someone doesn't. We do. And the industry gets one thing wrong: delay is a road, and it runs both ways. The fastest way to kill a project isn't a slow dev team — it's a slow decision.
What we owe you when we miss
· A cure period and a re-baselined plan· A credit against the milestone fee
· A cap on the cost to walk away
· Fee held at risk against acceptance
What keeps the work moving
· One empowered decision-maker — not a committee· Prompt approvals, at AI speed
· Sprint demos → sprint approvals, in writing
· Change your mind — priced honestly, in the open
The delta between reality and expectation is disappointment. Open Delivery exists to keep that gap from ever opening — by making both sides watch it in real time.
Built as the opposite of what I walked away from.
I've spent twenty-five years building software inside other people's companies — national retail platforms, point-of-sale systems, a billion-dollar acquisition integration, three consecutive SOX audits, an award-winning accessibility build. I know how enterprise software gets made, and I know how it gets made badly.
I also spent the last stretch of that career watching something I will not build a company around: integrity treated as a liability. Transparency promised and quietly withheld. Quality assurance cut because it was inconvenient to the story. Good engineers learning that the safe move was to go quiet.
So I started Crucibotics to build the opposite of that — on purpose, in writing, in the open. The live board, the fail plan that binds us both, the numbers we'll only publish if we can defend them — all of it is one idea: a software firm you never have to wonder about. I've been the person who had to wonder. I'm done building for companies that make their people wonder.
Four words run this company and we hold the work to them: excellence, integrity, accountability, transparency. The old rule still stands — don't be evil. Now I build in the open, and you're invited to watch.
Priced in shapes, not surprises.
Every engagement starts with a paid Discovery — the honest front door. From there, two shapes, both transparent, both demo-driven.
Net 30 standard. Precise, non-rounded estimates — because real math doesn't come out even. Ask for a number →
Tell us what you're building.
One form, one person reads it, one senior engineer answers. No bot, no bench, no runaround.